$150 and UP
Vetica thrives on inspiring the transformative potential of hair and lives for that moment when a woman's face lights up with a realization of just how gorgeous she can be. For Vetica, it is that moment of female empowerment that still moves him after 35 years in the hair industry. It also keeps his A-list clients who include Hilary Swank, Naomi Watts, Salma Hayek, Cate Blanchett, Eva Longoria, Marion Cotillard, among many others, devotees. Vetica's 2010 book, From Good to Great Hair, is a step-by-step manual of his trade secrets and he now brings his deep knowledge of hair health and styling to the public client. Vetica's commitment to beauty is evident in his every contribution to the fashion, celebrity, and advertising worlds as well as the beauty industry as a whole.